Watch individual football matches on Sky

Football is a passion that often goes beyond subscriptions. Many fans, while deactivating dedicated sports packages for personal or economic reasons, find themselves wishing to see a specific match of their team or an unmissable event. The good news is that the entertainment platforms today offer agile solutions not to miss the appointment with the big football, even without a complete subscription.

This article will explore the different options available, from those designed for those who are already customer to those seeking more flexible access without long term constraints. From the possibility of renting a single event with a dedicated service, to the use of streaming platforms that replicate the sports offer with monthly formulas, to the mode of access to the content of other broadcasters through the existing infrastructures. The goal is to provide a clear overview of how not to renounce the emotion of football, adapting to your vision needs.

Sky Primafila: The Solution for Sky Subscribers Who Want a Single Match

If you are already a Sky customer, even without an active sports package (such as Sky Football or Sky Sport), you have an excellent service to purchase individual events: Sky Primary. This option allows you to rent movies, buy other paid events and, of course, access individual football matches or entire rounds of major competitions.

Primafila service covers a wide range of championships and cups. You can buy access to Serie A, BKT Series, the prestigious UEFA Champions League and the exciting UEFA Europa League. Whether you want to follow a single challenge or a whole shift, the possibilities are concrete and accessible.

How to Buy Directly from Decoder Sky (Q or My Sky)

Buying through the decoder is one of the most direct and comfortable methods. The procedure is intuitive and designed to be completed in a few steps.

  • For Sky Q owners: Press the Home button on your remote control. Use the directional arrows to navigate the menu displayed on the screen until you select the item Sky Primary, then confirm by pressing the OK button.
  • For old generation My Sky decoder owners: Search and press the Primafila button directly on your remote.

Once in the Primafila section, both on Sky Q and My Sky, continue as follows:

  • Browse to category Sports and Football using directional arrows and press OK.
  • On the next screen, scroll to find the competition and the game that interests you. Once you have identified the event, select it and press OK to proceed to the purchase.
  • Alternatively, if you want to buy more meetings, you can select the option Buy full shift and confirm with OK.

Indicative prices for Single Purchase or Turno: Costs may vary depending on the competition and period. For purely indicative reasons, a single BKT Series match could start from approximately 3.99 euros, one of Serie A from 4.99 euros, while Europa League or Champions League events could cost 8.99 euros and 9.99 euros respectively. For the “turn ticket” (which usually include 3 games), prices can start from 6.99 euros for the BKT Series, 8.99 euros for the Serie A and 11.99 euros for European competitions. It is important to always check the exact price at the time of purchase directly on the TV or on the site.

Buy an Online Match through the Website

Another convenient way to purchase Primafila events is through your web browser on PC. Follow these steps:

  • Connect to the official platform site and access your personal area, usually called Login to DIY.
  • Enter your Sky ID credentials. If you don't own one, you'll have to create one before proceeding.
  • Once inside the “Doi da te” area, search and select the voice TV guide from the main menu.
  • Scroll the palinsest until you find the section Sports and Football.
  • Click on the event you want to buy. In the window that will open, select Learn more and proceed with the instructions to complete the purchase.

Once you finish your purchase, you just have to wait for the time of the meeting and tune on the Sky channel that will broadcast the event.

My Sky App: Your Portatile Stadium for Purchase

If you prefer to use your smartphone or tablet, the app My Sky is the ideal tool for buying Primafila events. It is essential to distinguish that the app Sky Go does not support buying or viewing Sky Primafila content; for these operations, you must use the My Sky app.

  • Download and install the My Sky app for free from your store (available for Android and iOS/iPadOS).
  • Open the app and enter your Sky ID credentials to access.
  • On the main screen, locate the horizontal menu below and tap on TV guide.
  • Scroll the screen until you see the section First Row and touch it.
  • Next, select Sports and Football, choose the content you want to buy and press on Buy.

Purchase via Phone or SMS: Alternative Methods

For those who prefer the most traditional methods, you can also purchase a Primafila event via a simple phone call or SMS. For both methods, you will need two key information: the code of your smart card Sky and the event code of the desired match (the latter is visible in the Sky TV Guide).

  • By telephone: Compose the number 199.100.200 and start the call. After the welcome message, follow the voice instructions to type the number of the smart card and the event code, then complete the purchase. The cost of the fixed network call is usually 0.15 euro per minute, while on mobile phone depends on your operator.
  • By SMS: Write a new text message with format PPV [smart card number] [event code] and send it to number 3404311111. The purchase will be confirmed by SMS.

Flexible Payment Mode

To purchase Primafila events, you have different payment options:

  • Invoice fee: The cost of the event will simply be added to your next Sky invoice.
  • Sky Primafila Reloadable: If you prefer not to have additional charges in invoice or more anonymity, you can opt for the prepaid service. By purchasing refills (available in cuts of 15, 25 and 50 euros) at authorized stores (e.g. receivers, supermarkets, electronic stores) or on the platform's website, you can then activate credit. The activation takes place on the dedicated page of the website by entering the charging code, or via a call at 199,100,200, or by sending an SMS to 3404311111 with the text RIC [recharge code] [smart card number].

Flexible Access: See Football Without a Complete Sky Subscription with NOW

It is important to note that the purchase of a single event through Sky Primafila is an exclusive prerogative of Sky customers, even if you do not have sports packages. In other words, you can not buy a single football match on Primafila without being a Sky subscriber.

However, there is an excellent alternative for those who are not subscribed to Sky but want to access its sports content, including football events, without having to subscribe to a long-term bond: the streaming platform NOW.

NOW: The Freedom of the Sport Pass

NOW offers a flexible solution to enjoy the entire sports offer of the platform, including football, through the purchase of “Pass Sport” in limited time. This mode allows you to access all Sky Sport content (Series A, BKT Series, Champions League, Europa League, and much more) without any bond of typical duration of traditional subscriptions.

Options and Indicative Costs of Sport Pass: The Sport Pass are designed to offer flexibility. As an example, you may find offers that offer a Pass Sport at approximately €7.99 per month for an initial period (e.g. 6 months), with an automatic renewal at a standard price (e.g. €14.99 per month). Or, a monthly pass without initial discounts at about € 9.99 for the first month, then go to full price. It is always advisable to consult the NOW website for current offers and renewal terms.

How to Access NOW and Your Content

NOW is a versatile platform, accessible by a wide range of devices:

  • Smart TV: If you have a recent Smart TV, you can download and install the NOW app directly from your store.
  • NOW Smart Stick: For older televisions, the NOW Smart Stick is the ideal solution. Turn your TV into a Smart TV, allowing you to access NOW and other streaming apps. Smart Stick is often offered with months of vision included in the price.
  • Furniture Devices: The free NOW app is available for Android and iOS/iPadOS smartphones and tablets, allowing you to watch sports events on the go.

DAZN on Sky: Watch, Don't Buy Singole Parties

Many fans also seek solutions to access DAZN content, especially Serie A games, through their own Sky configuration. It is important to clarify immediately a fundamental aspect: DAZN does not currently offer a pay-per-view service to purchase individual games. To access DAZN content, you must always subscribe to the platform.

DAZN subscriptions vary for plans and costs (for example, the Start plan with annual bond could start from around 11.99 euros per month, with other options available). Once subscribed, there are two main ways to view DAZN via Sky.

Access DAZN via the App on Sky Q or Sky Glass

If you have a Sky Q decoder or Sky Glass TV, you can access the entire DAZN content library directly through the dedicated app. The procedure is simple:

  • Press the Home button on your Sky Q or Sky Glass remote control.
  • Use directional arrows to place you on the voice App and press OK.
  • On the next screen, locate the icon with the DAZN logo and press OK. If you have activated the voice commands, you can simply say “open DAZN”.
  • Within the DAZN app, select Login and press OK. You will be offered two login options: frame a QR code with your smartphone to complete the procedure, or sign in manually by entering the credentials of your DAZN account directly from your device.

Once you log in, whenever you open the DAZN app on your Sky decoder, you can enjoy all the content of the platform, including the 10 Serie A games per day.

Activate ZONA DAZN: The Dedicated Channel on 214 Sky

Another option for Sky customers who are also subscribers DAZN is activation of ZONA DAZN, a dedicated channel available at number 214 of your Sky decoder. This option has an extra cost (usually 5 euro per month) which is added to your DAZN subscription.

It is important to know that ZONA DAZN transmits a selection of events and not all content of the platform. Generally it includes the 7 Serie A games that are exclusive to DAZN, while the remaining 3, in co-exclusive, you'll still have to see them through Sky Sport if you don't find them on the dedicated channel.

To activate the ZONA DAZN channel:

  • Access your personal area on the DAZN website or app.
  • Search the option ZONA DAZN on Sky.
  • Follow the on-screen directions. During the procedure you will be required your sky customer code, which you can easily recover from the site or My Sky app area.

Conclusions

Today, flexibility to watch football is greater than ever. Whether you're a Sky subscriber who gave up sports packages, a non-subscribe looking for temporary solutions, or a DAZN fan who wants to integrate vision with its Sky decoder, there are valid options to satisfy your passion. Sky Primafila offers the convenience of the pay-per-view for Sky customers, NOW guarantees freedom and flexibility for everyone, and DAZN integrations allow you to centralize the sports experience. The best choice will always depend on your specific needs and vision preferences.

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